The next step, step 3 is to implement a comprehensive internet marketing suite.
Now I am not going to spend much time on this because the content here is quite voluminous and it doesn’t make for good audio training content because it’s based on techniques and strategies and it involves internet technology, software, special tips, and all sorts of other granular details that become a bit overwhelming to have to listen to.
In short, the purpose of point 3 in the Strategic Marketing Program is to develop and automate an online marketing program that serves as the backbone for your internet marketing system. This includes building a website that is used as a marketing tool that actually has a sales and marketing function as opposed to just being an online brochure.
We also ensure that for those companies where it’s relevant that you have an effective social media program and an online video presence where your companies' videos are all featured on your own YouTube channel. We’ll teach you search engine optimization techniques that actually work and that can help you get found on the Internet by your prospects who are searching for you.
We’ll help you develop online omnipresence. Many companies talk about your online presence, but we encourage you to have online omnipresence.